Building New Connections
Have you been ‘burned’ by trusting a connection you made in business – or, thought you had made? How did that make you feel? I’ll bet ‘betrayed’ was high on ...
Collecting. Connecting. Sharing.
“Collecting the dots. Then connecting them. And then sharing the connections with those around you. This is how a creative human works. Collecting. Connecting. Sharing.” - Amanda Palmer What are ...
Connections create more connections
Are you a successful entrepreneur? Maybe you’ve been successful with your business spanning many years? What made you successful? Was it your intelligence? Your work ethic? Perhaps you were savvy ...
Why is building connections so important for growing your business?
Can you imagine someone like Richard Branson going it alone? He, and others like him, always has a successful team around him. More than that, he has built up a ...
Connection, connection, connection!
Connection is the magical word that brings people together … for a variety of purposes. Personal long-term friendships, relationships and marriages are formed when true and deep connections are created ...
The Human Connection
Human connection: What does this mean to you? What does human connection do for you? Are online connections enough? Perhaps you’re not yet sure of the purpose of forging meaningful ...
How good are you at networking?
How good are you at networking? What about building trust with other people? Would you let them into your core; of who you are as a person rather than a ...
Simple steps to marketing
Marketing is typically ignored with Business Owners suffering from analysis paralysis. Marketing doesn't need to be that difficult, I've outlined some simple but effective steps below to help business owners ...
Using content to promote your brand
Bill Gates said that 'content is king' back in 1996, and it still is today in 2013. Businesses are using content marketing to promote their brand in a plethora of ...
Potential strategies for differentiation
There are various strategies for differentiation that may be used for businesses to gain a competitive advantage over its rivals. Which ones you employ will very much depend on the ...
How to use blue ocean strategies to avoid competition
Most businesses, whether start-ups or those already established but striving to develop and grow, begin by surveying the competition. Possible strategies for gaining a competitive advantage are explored, which can ...
Find your competitive edge and sell it
There are no corners safe from competition. Playing the field is one thing, managing to stay in it is another. The traditional selling approach of presenting features and benefits are ...
