Why it is essential for strategy to investigate barriers to entry
Starting a new business or introducing a new product or service to your current business? Before embarking on either, strategic consideration should be given to potential barriers to entry into ...
How to deal effectively with business rivalry
Rivalry is one of Porter's 5 forces of strategic industry analysis. And, when considering what you want to achieve and where you want to go with your business, be prepared ...
Five oversights that can ruin your business
So many businesses fail before they have had the chance to get properly started. There may be many and varied reasons for this – a lack of capital, taking on ...
What you can do now to get more clients
Does your business need to secure more clients or customers? If so, there are several things you can do right now to improve your visibility and advertise your brand. Your ...
7 useful tips to improve your marketing
Is your business failing to retain or attract customers? Maybe you experienced early success with your current marketing strategy so believe you should stick with it? Marketing has to have ...
Want to expand your business to achieve growth?
If you’re planning to expand your business, make sure you do your research and ensure there is demand for your products or services. Are you thinking about adding a new ...
Gamification
My name is Kai Ashford-Hatherly and I am a Game Designer, Game Design Lecturer at SAE, User Experience Specialist & Gamification developer. I am often asked what is gamification and ...
Why use the business model canvas to grow your business?
When you think of creating a business model, what comes to mind? - Your product or service? Who your customers will be? Your financial costs and/or short and long-term profits? ...
6 steps to maximise the chances of success for your franchise
Many business owners are aware of the benefits of franchising - faster growth, national and/or international brand recognition, steady revenue, and so on. Unfortunately for some, this isn't always the ...
Are you ready for the next level in business?
Is your business relatively successful but static? Are you happy with your current profit margins? Then beware! Your competitors may be waiting in the wings ready to snatch your customers ...
Can you achieve and sustain a competitive advantage in the modern business world?
In today's business world, it is much more difficult to create and sustain a competitive advantage, regardless of which business model you use. Modern technology, super-fast communications, variables in the ...
How specialization can give your company a competitive advantage
The business world has become increasingly competitive. With the economy struggling to make an upturn, your business needs to take advantage of any competitive edge that it can get. One ...
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