Your sales pipeline consists of all of your customers and potential customers. Someone enters the pipeline as a lead and the goal is to move them all the way to the last stop of the pipeline: a loyal customer. So how do you build the pipeline for generating revenue? First, you have to begin with…
Business tips, tricks and advice – hot off the District32 press.
2018 is a year of change and disruption, and the way organisations conduct external marketing is not immune. No longer is it sufficient to employ an agency, or re-boot last year’s, tired ad campaign; cutting-edge digital technologies and major shifts in audience viewing habits mean organisations will need to actively develop and implement a content…
Key visitors to your commercial pages include web robots that crawl the internet and catalogue your content. Having proper HTML source code, plus the right combination of text and graphic presentation, is just one secret to success. The proper code may mean higher robot ratings, and the ‘look’ is equally important. Once a new prospect…
In the online world, it is very important for small and new businesses to market their sites for much-required growth and expansion. But, how do you get noticed in what has become a vast arena of information and competition? The Internet provides advantages for both consumer and proprietor in that each can search for exactly…
You’ve heard it a million times – cash flow can make or break a business. Lack of cash flow planning is the reason why many businesses fail. In fact, many profitable businesses fail because of cash flow issues. Without adequate cash flow, you can’t pay your bills and you can’t make plans for your business.…
Using sample business plans and their structure, along with studying as many business plan examples as you can, will provide you with the necessary framework to consider your business from every possible angle. Starting or running your business without a business plan is akin to being human without a skeleton! Not only will using a…
Don’t think your small business is at risk? Think again. Whether you realize it or not, your business has valuable information and assets that are probably not protected right now. Your business likely has confidential client information, proprietary business knowledge or internal knowledge that you wouldn’t want to be exposed to criminals or competitors. The…
For most folks, owning your own business is a dream come true. The freedom of being your own boss and succeeding to the best of your ability are facts of life for the small business owner. Sure, there’s more stress than what you probably imagined when you were creating your grand plans, but with a…
Getting a small business off the ground is challenging. Here are some quick tips which will prepare the ground for running a successful small business. Have Goals This is where it all starts – the foundation for success. Know exactly where you are heading. What will the business ‘look’ like in the future? How will…
To secure a business acquisition loan, you need to understand and manage those significant components of the purchase that the lender will be interested in. Learning about the key challenges of a business purchase may help provide insight and help you to manage them to secure financing. Qualifying for a small business acquisition loan can…